Case study · WellnessA wellness coach that lives in WhatsApp.
Pauz brings short relaxation breaks into the office. We built its WhatsApp assistant: it welcomes people in a few steps, suggests the right practice for how they feel, opens a different flow at every QR code in the office and helps people turn breaks into habits.
Desks
Taking a lot on? Let’s do a 5-minute destress session together.
Meeting rooms
Big meeting next? Take a calm minute first.
Cafeteria
Low on energy after lunch? Try a quick stretch.
- Client
- Pauz, corporate wellness
- Channel
- WhatsApp, built on Botpress
- Timeline
- 8 weeks, in two phases
- What we built
- A WhatsApp AI wellness assistant
Started in 3 to 5 stepsCalm, quick, and never pushy.
The first chat introduces Pauz in a few short messages and lets people choose their pace: learn how it works, or try a two-minute pause straight away.
- AIHears the moodFrom free text like “I’m stressed”, or a quick tap.
- AIPicks a practiceBreathing, a stretch or a short meditation, matched to the moment.
- ⌗LogicChecks in after“How do you feel now?” Feedback is logged, never pushed.
10:47••• ▮
‹PauzWellness assistant
PauzWellness assistantTODAY 11:20 AM
Hello and welcome to Pauz! I’m here to help you take relaxing micro-breaks during your workday. Shall we start with a quick tour?
11:20
Learn how Pauz works 📖
Try a 2-minute pause ▶️
I’m so stressed right now.
11:21
I’m sorry to hear that. Let’s take a quick 2-minute breathing pause to help you feel calmer. Ready?
11:21
Start breathing 🧘
Something else
Start breathing 🧘
11:21
Breathe in for 4… hold… and out for 6. We’ll do five rounds together.
11:22
How do you feel now? 🙂
11:24
Calmer
Still tense
Message
The right practice for the momentTell it how you feel. It picks what helps.
- Stressed
- Anxious
- Low energy
- Can’t focus
AI matches
- BreathingA 3-minute breathing exercise for stress
- StretchesA quick stretching routine for low energy
- MeditationsShort guided calm, any time of day
Asked: “Why does this work?”
YOGICSlow, steady breath settles the mind and brings attention back to the body.
SCIENTIFICLonger out-breaths calm the nervous system and slow the heart rate.
Every answer comes in both layers.Habits, not one-off chatsIt learns your day, then nudges gently.
A friendly persona asks about your routine, then suggests a pause where it fits. Optional “Did you know?” notes follow a session, and feedback shapes what it suggests next.
When do you usually take a coffee break?
Around 4
Lovely. I’ll suggest a 2-minute stretch at 4 on busy days. You can change it any time.
4:00 pm · Coffee break? Here’s a 2-minute stretch to go with it. ☕
Who did whatEight weeks, two phases, one team.
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Week 1
Requirements and setupUse cases, tone, training sources and the WhatsApp setup.ProductDesign
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Weeks 2–3
Phase oneKnowledge base, onboarding flow and mood-based recommendations.AI engineersDesign
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Week 4
Test and go liveUX and tone reviews, logic checks, then phase one live on WhatsApp.AI engineersDevOps
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Weeks 5–6
Phase twoQR code flows, habit building, wellness Q&A and feedback.AI engineersSoftware engineers
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Weeks 7–8
Polish and hand overFinal testing, then training the Pauz team on admin controls.ProductDevOps
They delivered a product we’re proud to offer our users on WhatsApp.
YashFounder, Pauz